Thank you !

I hope my articles have helped you create your own Youtube channel. Don't hesitate to give me, here or by e-mail, the links. I would love to meet new Youtubers. Please tell me if my advice have been useful, what helped you, what has to be improved. I would love to have your feedbacks. To have more advice, just watch Antoine Blanchemaison's channel, he has made many videos to help you becoming a youtuber. They are very great. 

The next articles I will publish will teach you how to become a great blogger. Some techniques will be the same, and some of them will be quite different. Hope you will like it. I will see you next week !

For now... 

The final word : 10 questions to Gabriel Clément

Hello guys !

Time flies ! These last weeks, I gave you many tips to help you become a good Youtuber. To end this beautiful trip, I wanted to make something special. And for that, I've decided to contact a french Youtuber, Gabriel Clément, and to interview him. I really thank him for that. I'm not going to publish the whole interview, because it's a bit long, but I want to give you the main ideas. If you want the whole transcription, just send me an e-mail. Just so you know, Gabriel Clément makes one video every day and he lives thanks to his Youtube channel with the same business model as Antoine Blanchemaison. I've chosen the 10 most interesting questions I've asked to Gabriel Clément to understand better the life of a Youtuber. Hope you'll like it !

1) Hi Gabriel. Could you present your channel in a few words ?

The main theme of my channel is habits. How we can change each and every aspect of our life, achieve our objectives through little daily actions that we are going to repeat, again and again, and that are automated.

2) Was it difficult to shoot your first video ?

Yes !! When you have never done that, it's unnatural. I prepared the subject of my video, and I told myself "globally, that's what I want to say".

3) Now do you write the scripts of your videos, or just outlines ?

Just outlines, but detailed outlines.

4) Is it difficult to be spontaneous behind the camera ?

Now it is easy, but before it was very difficult. To make good videos, you have to be natural, that is to say to talk like I'm talking to you right now. And you can manage to do that only by training, again and again and again and again. 

Now when I see the first videos I made, I realized I was less natural. So you have to pay attention to two things : how you make your videos, and how you are in your videos.

5) How do you organize your days ?

So I've got a morning ritual : meditation, visualization, and I take a shower. After that, I do languages, as I learn Japanese. After that, I work on editing with the last video I have filmed. Then I film a video and and I prepare the next one. 

6) Between editing, filming, preparation... is it long to make one video ?

I need one hour. It's not a lot, but the video is only the part you can see ! I also have to think about my premium content, or to read. I could work less, but I love it. I think I could work between 4 and 5 hours every day, week-ends included.

7) Do you like reading ?

Yes, I like personal development in the broad sense. It can be psychology, about stress, habits, or even marketing.

8) Do many people buy your premium content ?

Usually, on a selling page, the conversion rate will be between 2% and 4%. For me, it's 3%. It means if 100 persons go on your page, between 2 and 4 people will buy your product. So if you have a large audience, you will be able to sell more of your private content.

9) How do people see you, what relation do they have with you ?

I think I'm between their friend and their mentor. We are not experts, we are very close to our followers. Maybe I'm inspiring ? That is the idea I want them to have about me.

10) To finish with, I would like to ask you THE essential question : do you think everyone can become a Youtuber ?

Yes, I think everybody can. If you really want it, you can, nothing is impossible. I think Tibo Inshape's business model is really complicated. Mine is not easy, but more accessible. However, it requires investment. But the thing is, we live in a society in which people want good results very quickly. Many people stops because when they start, they don't understand how hard you have to work. But if you are patient, you can succeed, for example in 2 years.


Now you have a better idea of  what you need to think about to become a youtuber ! Regularity, being close to your audience, being passionate and persevering. Ready, steady... go !!!

How to earn money when you are a Youtuber

That is the BIG question. You have your Youtube channel, your identity, your audience. You have everything you need to succeed on Youtube. Now, you have to do this thing that will turn your passion into a real job. I'm going to show you different examples of ways to earn money thanks to youtube. 

The monetization of your videos 

It's a function that exists on Youtube, but as you can imagine, it is useful only if many people watch your videos. The money you earn depends on the number of views of each video. Not everyone can do it.

It works thanks to advertising :

Just so you know, AdSense also works for blogs.

Product placement 

The concept is very simple : a brand pay you to talk about its products in a video. Personally, I've never seen a Youtuber doing that explicitly, even if I'm sure some of them do this. For a Youtuber, of course, it's better to hide the truth and talk about the product without saying he is paid for that. But it is forbidden : according to a law, if you do a product placement, you have to say it to your audience in the video. That's why I wouldn't advise you to use this method, because it threatens your authenticity (and audience likes, above all, the authenticity of their youtubers), but you have to know it exists and, for a very influential youtuber, it can be very profitable.

It is very difficult to know if, when a youtuber mentions a product, it is honest or just a product placement. Difficult for the audience, but also difficult for the law...

Tibo Inshape, once again, has decided to have fun with all these youtubers practices, to caricature them and the law while making fun of himself. Indeed, in the the video Ce livre est scandaleux !! he talks about the book he has written. In other videos, he talks about the tee-shirts he sells, but just before, he says "product placement". And sometimes, he says "I can assure you they won't be any product placement in this video... [silence] buy my tee-shirts !!!". It's very funny ! Just for fun, watch the video Le pire placement de produit, it is really great ! As for Antoine Blanchemaison, he doesn't use this method.

Selling products

Both Tibo Inshape and Antoine Blanchemaison use this method, even if they don't do it the same way. Tibo Inshape, as many youtubers did, wrote a book. 

As I told you, Tibo Inshape also sells tee-shirts on which he writes sentences he often says in his videos, his punchlines.

Antoine Blanchemaison has a freemium business model. Freemium, that is to say both free and premium. A part of his content is free, and everybody can read it. His 3 videos every week are free. It's the best way to find a big audience and to make them interested in the message you want to deliverer. And then, for people who really like them and want to go further, he proposes different "formations" (what we could call, in english, education, or training). He often says : in my free videos, I develop ideas ; in my "formations", I show you how to apply them. He also declared that his free videos are meant to be watched by everyone, whereas his premium videos focus on a specific theme, so it interests just a part of his audience.

He has sold more than 500 "formations" since he started his Youtube channel, and the price has increased, now each one costs 147 euros (the price is lower at the beginning, he proposes a launch price).

Amazon Affiliate Program

Some youtubers earn money thanks to this program. The concept is simple : if you have decided to talk about a book in a video, you just have to put the link under the video, leading to the selling page of the book on Amazon. If someone clicks on your link and then buy the book on Amazon's website, you earn a certain percentage of the original price. An example of Youtuber who does that ? Raj, from the Autodisciple channel. He often summarizes books in his videos and puts a link. 

Little advantages 

If you have enough visibility, you can gain many little advantages. Some brands just hope you will like their products and talk about them on your own free will. So they send you products without conditions. You are not compelled to talk about them. For example, booktubers (youtubers talking about book) receive many books every month. Fitness youtubers can also have reductions for Sport equipment. 

Good luck !

I think there might be other ways to earn money thanks to your Youtube channel, but here you've got different interesting examples. Now you are able to become a battle-hardened youtuber !